I have added the polaroids either side of the title of the 'back to the 80s' new trailer as I think it adds to the aesthetic and theme of the 80s. A polaroid photo is globally iconic as being part of the 80s vibe.
Furthermore, the first edition of my magazine has a competition for an instax camera that takes instant photos in the format of a polaroid.
To show the interactivity of the website and brand I wanted to show tweets that the consumers have made by using the #back2the80s. This also means that the readers are engaging with the new film trailer which is exclusive to cinematique. By using tweets it adheres to the target demographic of 16-25 as this is the main audience that uses twitter.
My print cover and online website are digitally convergent due to the consistent link between them. For example, on the Friends issue there is a mention of a competition to friends fest in London and it says to look at the website for more information. Therefore I have made sure that there is an emphasis on the website for people to find out how to enter. The competition further allows the audience to interact with each other and with the brand as they can form a community and watch each others videos.
Different articles revolving around the theme of Film and Television
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